Our Work
Survey Research
Do you want to...
• Know how your market feels, their opinions or how they behave?
• Know what they think of your services, products or organization?
• Project the results of your study to the larger population of interest?
Clark & Chase Research’s quantitative services can help.
• Whether your target market is national, local or somewhere in between.
• Whether you seek the opinions of the general adult population or a specific segment.
• We design the study, craft the survey instrument and coordinate data collection.
• We analyze the results and present them in a meaningful and understandable manner.
Focus Research
Do you want to...
• See and hear how your target market reacts to a product or marketing concept?
• Watch actual people see, touch and interact with your product ideas?
• Have real people tell you which concepts they like or what would make them better?
Clark & Chase Research’s qualitative services may be what you need.
• We create a discussion guide that targets what you want to know.
• We help define the kind of participants you need.
• We arrange to recruit participants and coordinate the facility rental.
• We moderate the discussion and analyze the findings.
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Some of
the Studies
we
have conducted...
• Public Opinion Polling
• Market studies on shopping and media habits
• Customer Satisfaction
• Newspaper Readership
• Employee Satisfaction and Opinion Surveys
• Community Needs Assessment
• Image and Awareness
• Product Development
• Naming and Branding
• Mystery Shopping
• Telephone Surveys
• Mail Surveys
• Internet Surveys |
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